Farmers urged to protect hearing from farm noise

100_3869An estimated one-third  farmers have some level of hearing loss caused by their inner ears’ daily bombardment from sounds that can rival a rock concert’s impact. Even farmers still in their 20s can end up with the muffled hearing of someone in middle age if they fail to protect their hearing.

“You just can’t get away from the machinery. We’re driving tractors and they’re  loud,” said Tom  a 55-year-old dairy farmer with partial hearing loss he attributes to farm noises he was exposed to in his youth.

Design changes in farm machinery, such as tractors, has made some equipment run quieter, but many still use older, noisier models. And livestock — such as pigs and chickens — still produce the same cacophony of noises; a squealing pig, for example, can be as loud as a running chainsaw.

“That was just normal when you were a kid. That was just life,” he said. He is certain now those noises are the cause of his partial hearing loss.

“Sometimes you’ll get a piece of equipment that’s louder than it ought to be. It’s a blast compared to what most people are used to,” he said. “When it’s loud we either stay a little farther away, or add to our hearing protection.”

Manufacturers have started making quieter tractors and machinery. Tractors makers, have added sound-dampening panels to the roofs of their tractor cabs and incorporated sound-absorbing laminated glass and other features.

Dolores Madden a spokesperson for Hidden Hearing said repeated exposure to noises in excess of 85 decibels — comparable to the sound of heavy traffic — damages tiny nerve endings called hair cells inside the cochlea, the inner ear’s pea-sized hearing organ. “This is all cumulative, not just one day, but the next day adds more, the day after that adds even more. And farm activities tend to be repetitive.  Younger farmers, the ones who were going to take over the farm, realise how significant a hearing loss they could face by working without ear protections.”

If you are interested in noise protection or have any questions about hearing contact Hidden Hearing 1800 370 000 or apply for a FREE information pack.

Consider Hearing Aid Grant Before Possible Budget Cuts

BudgetAs the 2014 Government Budget fast approaches, audiologists from Hidden Hearing are urging the hard of hearing to avail of the generous Government grants available for digital hearing aids while they still can.  Keith Ross, audiologist with Hidden Hearing, believes that the social welfare grant system may be affected in the October given the anticipated budget cuts to the Department of Social and Family Affairs.

The Treatment Benefit Scheme is currently available to all insured workers and retired people who have the required number of PRSI Contributions.  The grant subsidises 50% of the purchase price of a hearing aid up to a maximum of €1,000, and is available to both non-medical card and medical card holders when obtaining a hearing aid privately.

Audiologist Keith Ross advises, “The Government grant has afforded thousands of people across the country the opportunity to benefit from digital hearing aid technology that may otherwise have been out of their reach.  The Budget will be announced in mid-October and I would urge anyone who may be experiencing problems with their hearing not to delay and make an appointment in their local Hidden Hearing clinic to learn more about the grant while it is still available.”

To get more information about the government grant and how you can benefit apply for our information pack:  Click Here

In order to simplify the process, Hidden Hearing can complete all the necessary application forms and process the grant on behalf of its customers.  In addition to this grant, Hidden Hearing is currently offering a limited number of free sample aids so as to allow people the opportunity to experience the life changing benefits of digital hearing aid technology.  To claim a free working hearing aid sample Freephone 1800 370 000 or Click Here.

Hearing aids can help a person’s mental and physical well being as well as their hearing

Deaf man makes a hearing testResearch into people with hearing loss has found that those who wear hearing aids feel less physically and mentally exhausted in the evenings than those who don’t, according to information published in The Hearing Review March 2013.

Questions were asked within surveys by EuroTrak and JapanTrak conducted in Italy, United Kingdom, France, Germany, Switzerland, Norway and Japan.

Among those who had significant hearing loss and did not use hearing aids, around 60% said they often felt physically exhausted in the evenings, while only 40% of people who used hearing aids said the same.

50% of those with significant hearing loss said they felt mentally exhausted by the evening, compared to only around 30% who did use hearing aids.

Dolores Madden a spokesperson from Hidden Hearing said:

“This research reveals just how much benefit hearing aids can have to a person’s mental and physical well being as well as their hearing. Straining to concentrate on what people are saying can be exhausting and if you are dealing with hearing loss it is well worth booking a free hearing test at one of our hearing centre’s to find out if a hearing aid is suitable for you.”

Anybody who might be concerned about their hearing, can avail of a free hearing test at any Hidden Hearing branch nationwide. You can book a hearing test free of charge at any of Hidden Hearing’s 60 clinics nationwide. Freephone 1800 370 000 or visit

Hidden Hearing Shortlisted For Wexford Business Awards

Trish Boyce and Enda Dooley from Hidden Hearing. Pic: Jim Campbell Audiological Assistant Trish Boyce and Hearing Aid Consultant and Branch Manager Enda Dooley. Photo by Jim Campbell.


Hidden Hearing  delighted to have been nominated in this year’s Wexford Business Awards.

Hidden Hearing Wexford is part of the Hidden Hearing network which has operated in Ireland for the past twenty six years, and is committed to promoting better hearing health using state-of-the-art audiological equipment and the very latest and advanced hearing devices.

Run by Senior Hearing Aid Consultant and Branch Manager Enda Dooley and Audiological Assistant Trish Boyce, who are from Gorey and Rosslare Harbour respectively, they bring Hidden Hearing’s recognised international healthcare standards, technology, training and expertise plus the local Wexford touch to their friendly and efficient customer service which includes:

• Free Hearing Screenings

• 5 Year Warranty

• State-of-the-art Digital Hearing Aids

• Complimentary aftercare

• Free batteries for life

• 90 day no quibble money back guarantee

In 2012 Hidden Hearing was shortlisted for the Customer Care Award at the AIM Awards (run by the Marketing Institute of Ireland).Over the past three years Hidden Hearing Wexford have provided over 4,000 free hearing tests for Wexford residents, and the branch has grown it’s visitor numbers and appointments each year since opening.

Hidden Hearing at Redmond Square, Wexford are promoting better hearing healthcare by developing even closer links with all the GP’s across Wexford County. Enda says “with even a mild hearing loss people can feel very frustrated and even isolated in normal social gatherings, and now with the major advances in Hearing Aid technology available to us in Hidden Hearing, every day we are helping more and more people lead fuller, more active and happier lives conversing with their family and friends”.

Call 053 912 3676 now to make an appointment or  visit to book your free hearing test today. We also publish a number of reference booklets like the popular How do we hear?

You can apply for a copy below.

Please send me a FREE How do we hear? Booklet.


How to talk to loved ones about hearing loss

20090914-mother-daughter-290x218Hearing problems can make it challenging to live your daily life. It may be hard to have conversations with friends, family and coworkers, and can even cause embarrassment and frustration. For some, hearing loss can even be dangerous if it becomes difficult to hear alarms or other warning signals. While it may seem obvious to seek medical attention for hearing loss, many people wait years before getting hearing aids. Here are a few ways to take charge if a loved one is suffering from hearing loss:

Small steps

The first time you have a conversation with a loved one about hearing loss, chances are they will not immediately respond by seeing a hearing practitioner. They may be experiencing denial or believe that their issue does not require attention.

Begin by creating awareness about the ailment and having conversations about symptoms and solutions, they can become more comfortable with what is going on and what needs to happen.

Ask them about what instances cause them the most trouble: Talking on the telephone, watching television, how their hearing fairs when there is background noise. Allowing them to realize on their own that hearing loss is affecting various aspects of their life can be very motivating.

Don’t chastise them

Use the word ‘I.’ If you are referring to ‘their’ problem, it can come off as distressing and it increases the chance that someone will shut down and refuse help. Have a conversation with your loved one about how the issue is affecting you and other family members, but do this in a way that won’t cause them to become defensive. For example, show your concern about them enjoying a child or grandchild’s company before they get too old.

Create positivity

Many people have negative feelings toward hearing aids, but you can create awareness and bring positivity to the situation. For example, you can tell a story about a close friend, relative or coworker who has had a great experience with hearing aids. Better yet, ask that individual to have a conversation with your loved one that is suffering.

Being able to hear well has been shown to decrease dementia and brain atrophy and relieve symptoms of depression and isolation. Talk to your loved ones about the things they will gain with help from a hearing device.

Encourage them to be proactive

During your conversation with a loved one about hearing loss, talk about all the things he or she can enjoy to the fullest with the help of hearing aids. Discuss hearing nutrition, new technologies and community-oriented engagement with your loved one as well. The more they learn about hearing aids, the more comfortable they may be with seeing a hearing aid professional.

Anybody who might be concerned about their hearing, can avail of a free hearing test at any Hidden Hearing branch nationwide. You can book a hearing test free of charge at any of Hidden Hearing’s 60 clinics nationwide. Freephone 1800 370 000 or visit

Whitesnake singer talks about his hearing loss


Following a recent series of shows in Japan, Whitesnake return to live action this week as they kick off their 2013 UK tour in Belfast.

Making the rounds to promote the trek, singer David Coverdale spoke with the BBC Breakfast team about several things, including his level of hearing loss after more than four decades in rock.

“They’re not bad,” he explains, “they could be a lot worse but I look upon it as a trade-off. I’ve had an incredibly successful journey since joining Deep Purple 40 years ago.”

“There is hearing loss, of course, but we use an in-ear monitor where I can balance the level of the sound,” Coverdale continued. “It’s got to be all-embracing to me, and I work with great musicians, too; they’re not loud to disguise’s just very powerful stuff.”

In addition to an extensive world tour, Whitesnake will release two live albums this year.

Last month, the band issued “Made In Japan,” a Deluxe 2CD/DVD edition that captures the band in concert at the Loud Park festival on October 15th, 2011 at Saitama Super Arena in Japan during their Forevermore World Tour.

On June 19, Whitesnake will deliver the 2CD set, “Made In Britain/The World Record.” The project includes “Made In Britain,” featuring the best takes of the band’s concerts in Britain in June 2011, and “The World Record,” which contains rare tracks from Whitesnake’s shows in Europe and America on the “Forevermore” tour.

Anybody who might be concerned about their hearing, can avail of a free hearing test at any Hidden Hearing branch nationwide. You can book a hearing test free of charge at any of Hidden Hearing’s 60 clinics nationwide. Freephone 1800 370 000 or visit

Ten ways to recognise hearing loss

hearing-loss_0Take a look at the 10 most common indicators of hearing loss and see if you recognise any.

  • Problems hearing over the telephone?
  • Trouble following the conversation when two or more people are talking at the same time?
  • Do you turn the TV volume up too high?
  • Strain to understand conversation?
  • Do you have trouble hearing in a noisy background?
  • Asking people to repeat themselves?
  • Do many people you talk to seem to mumble (or not speak clearly)?
  • Misunderstand what others are saying and respond inappropriately?
  • Trouble understanding the speech of women and children?
  • Do people get annoyed because you misunderstand what they say?

If you or a loved one answered yes to three or more of the above questions, you may want to make an appointment with an audiologist for a hearing evaluation.

Hearing loss can be caused by something as simple as wax in your ears. Hearing loss due to noise exposure is preventable by wearing adequate ear protection and turning the volume down.

There is no cure for some hearing losses yet. However, current hearing aid technology is amazing. You can connect your hearing aids to your cell phone, your iPod, your baby monitor, your doorbell, your television, etc. The technology offers significant help in noisy backgrounds, in meetings, or wherever your life brings you.


Anybody who might be concerned about their hearing, can avail of a free hearing test at any Hidden Hearing branch nationwide. You can book a hearing test free of charge at any of Hidden Hearing’s 60 clinics nationwide. Freephone 1800 370 000 or visit